Our Tool Box
Brand and Communication Strategy and Planning
We start at the beginning, asking the questions, what are we trying to do, what do we know that will help get us there and what do we need to learn to meet and beat the business goals? It starts in the design of an idea and how well can it express a great customer experience. This is the ground floor in preparation.
Custom Research
We work with the design, management, analysis and synthesis of your research. Whether it is Focus Groups, Surveys, or internal workshops we can help you in the process form beginning to final implementation of learning.
Customer Experience Audit and Fine Tuning
One thing that all customers have with brands: An Experience. This can be a video, an app, a DM piece, online content, a phone call, and a face to face. Each and every touchpoint is an experience. And experiences are one thing that marketing has control on making better. And yet this remains a challenge for many companies. We have developed a strategic architecture to measure, manage and make better customer experiences. There are six elements in which we evaluate any customer experience. They are:
- Meaning
- Design
- Utility
- Value
- Personalization
- Accessibility
Contact us today and start preparing your edge.
New Business
For agencies a new business pitch response can be chaotic and a drain on resources. It doesn't have to be. We have significant experience in all aspects of the new business pitch response. We can be added at any point, to any configuration and process and help to bring success. We can help in getting to an idea that is inspirational quickly, and that is key. But most of all we can be utilized to help you be prepared to win. We have contributed in successful pitches to KIA Motors, Hyundai Motors, TaylorMade Golf Balls, Activision, AT&T and Microsoft. Don't wait, call us today. 949-300-3756
Tactical Marketing Support
We offer a the ability to hire us for small to large projects as a marketing department for hire. Are you launching a new product? Need help in organizing your brand(s)? Or even something simple like you need a branding presentation for your employees. These are things we can help you be better prepared to win that opportunity.
Customer Loyalty Design and Direction
We have had the privilege to work on and help many world class loyalty and customer recognition programs. These include: Southwest Airlines, Disney Stores, Shell Oil, Oakley, AT&T. We know how to help you prepare your loyalty and recognition program to be prepared to grow, bring impact and increase brand love.
Ideation and Organizing Workshops
Need some new thought? Or just energize and refresh your current branding. We have helped brands like Land Rover, Callaway Golf, Toshiba Laptops, LegalZoom and many other organize their brand definition and create solid positioning that helped them to grow and impact their business. We can come to you and in just a few days have some real market ready results. Contact us today to learn more as to how we can do this for you.